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Buyer enablement: The new frontier of sales with Malvina El-Sayegh @ Oyster

EPISODE · Nov 2, 2023 · 30 MIN

Buyer enablement: The new frontier of sales with Malvina El-Sayegh @ Oyster

from The Sales Soundcheck Podcast · host trumpet

In this episode of The Sales Soundcheck we have Malvina EL-Sayegh, Director of Revenue Enablement at Oyster on the mic! We'll be discussing… How sales teams can effectively personalise resources for buyer's needs by equipping themselves with necessary data, tools, and information The the future of the B2B buyer journey in light of changing behaviours and expectations Connecting multiple stakeholders, enabling champions to sell, and the challenges in aligning teams with a buyer enablement approach Where to find Malvina: Linkedin Check out Oyster trumpet in the wild: ⁠Website⁠ ⁠Linkedin⁠ ⁠Twitter⁠ ⁠Youtube⁠ ⁠Tiktok

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Buyer enablement: The new frontier of sales with Malvina El-Sayegh @ Oyster

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