Calgary’s Stopover Program Turns Layovers Into Visitors

Calgary’s rolling out a bold new tourism play: the Calgary Stopover Program, Canada’s first of its kind, partnering with WestJet to let international travelers add up to seven days to their trip during a layover—without extra airfare. Designed to turn fleeting airport connections into real visitors, the pilot targets flights from London and Edinburgh, offering hotel deals and attraction discounts at 19 local spots. With 36% of airport passengers only passing through, Calgary aims to boost its tourism revenue from $3.3 billion to $6 billion by 2035, inspired by stopover successes in Iceland, Panama, and Singapore. This smart move taps into Calgary’s role as a WestJet hub, turning transit passengers into spenders who experience the city’s culture, food, and scenery. Support the show:Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/ea4c3922a15e187c