EPISODE · Jun 10, 2025 · 17 MIN
Can Businesses Truly Build Trust Internally
from Content Amplified · host Masset - Content Amplified
In this episode we interview Kellie Cummings, a seasoned communications consultant with deep experience leading comms through crisis—most notably during the 2008 global financial collapse. She now helps organizations strengthen their internal trust through intentional, meaningful communication practices.What you'll learn in this episode:Why trust erodes silently inside companies—and how to detect itThe neuroscience of trust and how oxytocin plays a role in teamworkHow psychological safety depends on closing the gap between voice and choiceTactical strategies to encourage awe and kindness in remote environmentsHow high-trust teams impact brand, content quality, and customer resonanceThe link between segmentation, empathy, and trust-driven marketingText us what you think about this episode!
What this episode covers
In this episode we interview Kellie Cummings, a seasoned communications consultant with deep experience leading comms through crisis—most notably during the 2008 global financial collapse. She now helps organizations strengthen their internal trust through intentional, meaningful communication practices. What you'll learn in this episode: Why trust erodes silently inside companies—and how to detect itThe neuroscience of trust and how oxytocin plays a role in teamworkHow psychological safety d...
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Can Businesses Truly Build Trust Internally
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