EPISODE · Jul 21, 2020 · 6 MIN
Centerstand Teaser
from Centerstand · host International Motorcycle Shows
Welcome to Centerstand: A Motorcycle Industry Podcast, coming to you from the creators of the Progressive International Motorcycle Shows (IMS). In this teaser episode we share what motorcycle industry professionals can expect from this premiere season.Meet your host, Robert Pandya, joined by Meredith Loza from IMS.IMS is launching new digital products, housed on www.continuetheride.com, for all types of riders and industry professionals - including Centerstand.Special guests will be joining us from all over the industry, from manufacturers and aftermarket brands to dealerships and service-related brandsFocusing on the here and now to start, with discussions about industry theory and tactical solutions to help businesses grow their brands now and in a post-pandemic era.Long-term, Centerstand will give listeners an in-depth analysis on how to better connect with current customers and riders, while also discovering new ones.Look forward to the following topics in the first half of season 1:Industry momentum during the pandemicTaping into adjacent markets for new customers/ridersSmart marketing - reaching Gen ZAdvice for dealers - reaching customers nowE-commerce during a pandemic - successfully reach consumersStay tuned for a new episode bi-monthly starting Wednesday, July 29th.
What this episode covers
Welcome to Centerstand: A Motorcycle Industry Podcast, coming to you from the creators of the Progressive International Motorcycle Shows (IMS). In this teaser episode we share what motorcycle industry professionals can expect from this premiere season. 1. Meet your host, Robert Pandya, joined by Meredith Loza from IMS. 2. IMS is launching new digital products, housed on www.continuetheride.com, for all types of riders and industry professionals - including Centerstand. 3. Special guests will be joining us from all over the industry, from manufacturers and aftermarket brands to dealerships and service-related brands 4. Focusing on the here and now to start, with discussions about industry theory and tactical solutions to help businesses grow their brands now and in a post-pandemic era. 5. Long-term, Centerstand will give listeners an in-depth analysis on how to better connect with current customers and riders, while also discovering new ones. 6. Look forward to the following topics in the first half of season 1: - Industry momentum during the pandemic - Taping into adjacent markets for new customers/riders - Smart marketing - reaching Gen Z - Advice for dealers - reaching customers now - E-commerce during a pandemic - successfully reach consumers 7. Stay tuned for a new episode bi-monthly starting Wednesday, July 29th.
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Centerstand Teaser
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