EPISODE · Jan 18, 2024 · 37 MIN
Charlotte Hollins of Fordhall Farm, on the fight for community ownership
from The MarketingKind podcast · host MarketingKind
In this episode Charlotte Hollins, manager of Fordhall Farm, shares the amazing story of how she and her brother Ben saved their family farm by making it the first community-owned farm in England. Charlotte talks about the benefits of community ownership. She encourages us all to get involved with community projects near us, to consider becoming a member of Fordhall Farm and to support the We’re Right Here community power campaign. She explains that once people become a member of Fordhall, their behaviour shifts and they are much more likely to start engaging with other local community projects, creating a ripple effect. She says one secret to their success is "holding a strong vision, but being really flexible as to how we achieve that vision." You can sign the We're Right Here community power pledge here. And learn more about Fordhall Farm here. This episode is hosted by Paul Skinner founder of the MarketingKind community, director of Agency of the Future and author of The Purpose Upgrade and Collaborative Advantage.
What this episode covers
In this episode Charlotte Hollins, manager of Fordhall Farm, shares the amazing story of how she and her brother Ben saved their family farm by making it the first community-owned farm in England. Charlotte talks about the benefits of community ownership. She encourages us all to get involved with community projects near us, to consider becoming a member of Fordhall Farm and to support the We’re Right Here community power campaign. She explains that once people become a member of Fordhall, their behaviour shifts and they are much more likely to start engaging with other local community projects, creating a ripple effect. She says one secret to their success is "holding a strong vision, but being really flexible as to how we achieve that vision." You can sign the We're Right Here community power pledge here. And learn more about Fordhall Farm here. This episode is hosted by Paul Skinner founder of the MarketingKind community, director of Agency of the Future and author of The Purpose Upgrade and Collaborative Advantage.
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Charlotte Hollins of Fordhall Farm, on the fight for community ownership
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