Coffee, Resilience, and Supply Chains with Ramon Schalch

🎙️ Choosing to Matter: Cocktails with Chris Coffee, Resilience, and Supply Chains with Ramon Schalch Episode 7   In this episode, Chris sits down with Ramon Schalch, CEO of Vi Collective, hiker, cyclist, and lifelong adventurer. From early dreams of becoming a professional ice hockey player to rebuilding his path after a career-ending injury, Ramon found a new calling in coffee. What began as childhood fascination with the smell of beans grew into a journey across Colombia's coffee farms and eventually to leading one of Switzerland's most recognized sustainable coffee brands. Ramon shares what drives his work today: building resilient value chains, strengthening the lives of coffee farmers, and exploring innovation from 3D-printed clay cups to global collaborations in sustainable farming. Together, he and Chris explore the meaning of choice in business, in community, and in shaping a livable future. This is an inspiring conversation about resilience, responsibility, and the quiet power of daily choices. 🍸 Cocktail of the episode: Espresso Martini (virgin) 🎧 A thought to leave you with: Do you know your coffee (or tea) supply chain?   Episode Resources:Ramon Schalch ViCAFE Connect with Choosing to Matter Instagram: @choosingtomatter LinkedIn: @choosingtomatter Explore all our platforms Credits: Host: Chris Luebkeman Executive Producer: Jonelle Simunich Guest Relations: Taline Frantz Editors: Viktoria Bacheva and Asmita Mehta Sound Designer: Taline Frantz Design and Manager: Kinny Tran-Marazza Graphic Designer: Nazaré Sarabúa Recorded at the Schweizerhof Hotel Zürich Presented by: [Y]our 2040 Website: your2040.com/podcast