Cognitive Science & Choosing the Right Media for Learning with Clark Quinn

How can you use the cognitive properties of media for the best training and learning outcomes?Whether you’re in training, in learning development, or you’re a creator making videos for your own YouTube channel, learning and understanding are non-negotiable.This idea especially rings true in an age when people consume media across an ever-expanding variety of channels. How do you hold their attention? How do you present information in a way that people truly understand?Dr Clark Quinn, PHD provides learning experiences and design strategies to corporations, higher education institutions, government, and not-for-profit organizations. In this revisited episode of The Visual Lounge, he dives deep into cognitive media and how to create meaningful learning experiences.He also talks about how to transpose your knowledge into the media you make, and why creating video for video’s sake rarely achieves the best outcomes.Join us (or rejoin us) for a greater understanding of how to integrate thinking and learning with technology to improve organizational execution, innovation and, of course, performance.Learning points from the episode include:00:00 - 01:10 Dr Quinn’s perspective on cognitive science01:10 - 03:09 Matt’s intro03:09 - 04:33 When and when not to use video for the best outcomes04:33 - 06:19 Making media choices that communicate your story in the best compelling way06:19 - 11:04 Understanding and applying dynamic and static cognitive properties11:04 - 16:08 Improving learning outcomes by giving context and examples16:08 - 20:57 Should you use video templates that can be repurposed?20:57 - 25:11 Other things to know and consider about cognitive properties25:11 - 28:55 How to iterate what you’ve created effectively28:55 - 33:16 Speed round questions33:16 - 36:52 OutroImportant links and mentions:Check out Dr Clark Quinn’s website: https://www.quinnovation.comFollow Clark’s blog: https://blog.learnlets.comConnect with Clark on LinkedIn: https://www.linkedin.com/in/quinnovator/