Colleen Schnettler and Joe Masilotti episode artwork

EPISODE · Jun 25, 2026 · 57 MIN

Colleen Schnettler and Joe Masilotti

from Rails Business

Colleen Schnettler and Joe Masilotti (Permission Not Required podcast) join Ryan and Brendan to catch up on what they're each building. Joe walks through Ruby Native — his platform for getting Rails apps into the App Store without touching Xcode or writing native code — and how AI has changed his development process. Colleen shares what AI automation consulting actually looks like in practice: more process mapping and integrations work than pure AI, and why developer credibility matters in a crowded market. The group also compares notes on how they're each using AI beyond coding — for business context, client management, and personal workflows.  00:00 Introductions  01:00 Ruby Native — Rails to the App Store Without Xcode  05:30 What Changes When You're the Only One Reading the Code  08:00 AI Automation Consulting in a Crowded Market  13:00 Beyond Content and Sales — Where AI Actually Fits  16:00 Cowork, Skills Repos, and Dropping OpenClaw  18:00 Joe's Three-Agent Coding Workflow  22:00 Projects You'd Never Have Tackled Before AI  24:30 Ruby Native vs Hotwire Native Explained  28:00 How the Preview Workflow Works  33:30 Leveraging Existing Networks for New Businesses  41:00 When Automation Doesn't Need AI  44:00 The Command Center and Second Brain Thread  49:00 Joe's Business Context in Claude — Powerful and Dystopian  51:30 Colleen's Personal Agents (School Emails, LinkedIn Pipeline)  54:30 Where to Store Context — Markdown, SQLite, and Avoiding Beads  56:00 Joe at RubyConf in JulyLINKS- Permission Not Required Podcast- Colleen's LinkedIn- Colleen's Email: [email protected] Joe's Website- Ryan's Website- Brendan's X/Twitter- Brendan's BlueskyQuestions or comments, email us at [email protected] us Fan Mail

Colleen Schnettler and Joe Masilotti (Permission Not Required podcast) join Ryan and Brendan to catch up on what they're each building. Joe walks through Ruby Native — his platform for getting Rails apps into the App Store without touching Xcode or writing native code — and how AI has changed his development process. Colleen shares what AI automation consulting actually looks like in practice: more process mapping and integrations work than pure AI, and why developer credibility matters in a ...

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Colleen Schnettler and Joe Masilotti

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This episode is 57 minutes long.

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This episode was published on June 25, 2026.

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Colleen Schnettler and Joe Masilotti (Permission Not Required podcast) join Ryan and Brendan to catch up on what they're each building. Joe walks through Ruby Native — his platform for getting Rails apps into the App Store without touching Xcode or...

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