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¿Cómo ponerle PRECIO A MI PRODUCTO? | Camino a Business Masters Live

EPISODE · Sep 23, 2025 · 45 MIN

¿Cómo ponerle PRECIO A MI PRODUCTO? | Camino a Business Masters Live

from Oso Trava Podcast · host Oso Trava

Send us Fan MailLa herramienta más poderosa para aumentar la rentabilidad de tu negocio de la noche a la mañana: ponerle el precio correcto a tu producto o servicio.Durante más de 20 años he aprendido (muchas veces a golpes) que fijar precios no se trata de costos ni de la competencia, sino de valor percibido. Aquí te explico:Por qué el precio comunica más que lo que crees.Los errores más comunes que cometemos al cobrar.Cómo el modelo Van Westendorp puede ayudarte a encontrar tu rango óptimo de precios.La importancia de hacer encuestas y escuchar a tu mercado objetivo.Ejemplos prácticos de cómo una estrategia de precios puede multiplicar tus utilidades.Si alguna vez te has preguntado si cobras demasiado poco, demasiado o lo justo, este episodio te dará claridad y una herramienta concreta para que nunca más dejes dinero en la mesa.👉 Aquí te dejo un link especial para que seas parte de BUSINESS MASTERS LIVE: https://businessmasters.mx/bml-aplicacion 

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¿Cómo ponerle PRECIO A MI PRODUCTO? | Camino a Business Masters Live

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