Construire sa plateforme de marque avec Pauline Laigneau

from J'peux Pas J'ai Business par TheBBoost · host TheBBoost

La plateforme de marque en business, c'est une boîte à outil géante qui vous permet de mieux communiquer auprès de votre entreprise, d'être capable d'expliquer ce que vous faites en quelques phrases percutantes et de donner envie à vos prospects de devenir des clients. Souvent méconnue des entrepreneurs, on l'imagine réservée aux grandes entreprises et aux agences de communication. Et pourtant elle est tout aussi pertinente (voire même plus !) pour les auto entrepreneurs et les petites entreprises. Avec Pauligne Laigneau, on décortique et on dédramatise la plateforme de marque, et on vous donne les grandes clés pour construire la vôtre. Au programme : [01:13] Ce qu'est une plateforme de marque exactement et pourquoi tous les entrepreneurs en ont besoin [09:37] Les grands piliers d'une plateforme de marque, et comment elle peut vous aider au quotidien dans votre business [17:09] La formation Growth de Pauline pour construire votre plateforme de marque Si vous avez apprécié cet épisode, n'hésitez pas à laisser une note et un commentaire sur iTunes, Apple Podcast ou votre plateforme d'écoute ! Cela aide d'autres entrepreneurs à découvrir le podcast (et en plus j'adore vous lire). ————————————— ✨ Recevoir mes mails tous les lundis Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

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This episode was published on June 11, 2020.

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