Content as a Canvas: The Story Behind the Guggenheim’s Social Media Strategy┃Convos With Sazón Episode 34

This episode is 1 hour and 12 minutes long.

This episode was published on January 7, 2026.

Gabriela Peralta, the Social Media Manager for The Guggenheim Museum, breaks down how she brings one of the world’s most iconic museums to life on social media. We explore creativity, identity, and the art of making art feel accessible to everyone.

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