Cost of Cranes: Rising Prices and Market Pressures with Craig Martin

The tower crane industry is feeling the squeeze—rising costs, increasing competition, and the ever-evolving world of construction are putting companies to the test. In this episode of Crane Talk, Craig Martin, from Sun Crain & Hoist, joins the cast to discuss the state of the tower crane market, including the impact of rising interest rates, tighter financing requirements, and shifting demand for high-rise buildings.From safety innovations and liability concerns to the struggles of staying competitive in an overcrowded market, this conversation sheds light on what it really takes to run a successful crane business today.Follow Craig:Linkedinwww.suncraneandhoist.com About the ShowCrane talk is a podcast hosted by Ron Thompson and Gene Greiner, 2 highly successful insurance producers in the Dallas-Fort Worth region. About Ron:Ron has been specializing in the heavy iron insurance world as a broker since 1992. In the complex world of heavy iron risk exposure, Ron’s expertise is in contractual risk transfer, contract review, fleet safety management where “rubber meets the road” and keeping clients updated on legislative issues that effect the crane & rigging industry and maximizing profit for his clientele.Connect with Ron: https://www.linkedin.com/in/ron-thompson-ba0a805a/About Gene:Gene Greiner is Vice President of commercial insurance for CoVerica with 15 years of focus on heavy construction risk. Based in Dallas, TX, he is deeply embedded in serving this industry’s risk transfer needs and, enjoys active advocacy though the Specialized Carriers & Rigging Association and the Texas Crane Owners Association.  Connect with Gene: https://www.linkedin.com/in/gene-greiner-b08a0617/New episodes drop each month. Please drop us a line if you have a question or suggestion; you can reach us at [email protected]. Finally, if you like the podcast, we encourage you to subscribe and leave us a review.