Crafting a Cohesive Healthcare Brand with Jason Otis

Welcome to another exciting episode of "Make Marketing Make Sense" with your host, Josh Owen! In this episode, we sit down with Jason Otis, our esteemed guest and Senior Creative Director at LCMC Health. Join us as we delve into the art of branding and marketing within the vibrant and diverse culture of New Orleans. Discover how we, at "Make Marketing Make Sense," explore the challenges faced by LCMC Health in unifying various hospital brands into one cohesive system while preserving their unique identities. Jason shares valuable insights on the importance of authenticity and greatness in building a brand that truly reflects the warmth and inclusivity of New Orleans. Tune in now for an engaging conversation that explores the intricacies of healthcare branding, creativity, and the ever-evolving landscape of marketing. Don't miss this insightful episode of "Make Marketing Make Sense" with Josh Owen and Jason Otis! Our show's host, Josh Owen, is the co-founder of Comfy Stone, a New Orleans-based video marketing company. With a solid foundation of over 5 years in guiding brands toward leveraging video content for business growth, Josh brings a wealth of expertise to the table. His experiences have taught him valuable lessons in video marketing, and he continues to adapt and learn as the world evolves. Follow Comfy Stone Instagram: https://www.instagram.com/comfystonefilms/ Website: https://www.comfystone.com/