Customer Personas and Reaching Your Online Customer.

Emma Gribben is a global digital marketer with over 9 years of experience gained throughout the Uk, Ireland, and Dubai.  Emma provides so many services for her clients, such as digital strategy, website analysis, and design, social media consultancy, content marketing, email marketing, digital marketing training, and mentoring. So many small business owners manage their own digital marketing while others have a team working with them. Emma speaks about the practicalities for business owners implementing a digital strategy and the benefits of this. We explore the topic of customer personas and how to develop this within the strategy.  There is great advice on how to embrace all that is involved in a digital strategy and how this can have a major impact on your business.  Check out the show notes on: https://diggmama.com/blogs/news/customer-personas-and-reaching-your-online-audience