De ideale B2B sales pijplijn

from Wyze Woorden | B2B Marketing · host WYS | B2B Marketing

Het inregelen van een ideale pijplijn met droomklanten is een belangrijk aspect van B2B-marketing. In deze podcastaflevering bespreken we hoe je dit kunt realiseren en meten om een voorspelbare pijplijn te creëren. Hierbij worden termen zoals CLV (Customer Lifetime Value) en CAC (Customer Acquisition Costs) gebruikt. Het is essentieel om een goede balans te vinden tussen de investeringen die je doet en de opbrengsten die je daarvoor terugkrijgt. Wil je meer weten over WYS? Bekijk dan onze website: https://www.wijzijnwys.nl/ In deze aflevering aan het woord: Anne Jan Spoelstra: https://www.linkedin.com/in/annejan-spoelstra/ Maarten van Willigen: https://www.linkedin.com/in/maartenvanwilligen/ #b2b #b2bmarketing #b2bpodcast

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This episode is 17 minutes long.

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This episode was published on February 16, 2024.

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