Defining Your Personal Brand with Matt Schiering episode artwork

EPISODE · Oct 10, 2025 · 1H

Defining Your Personal Brand with Matt Schiering

from The Orange Butterfly Effect · host The Orange Butterfly Effect

Think of your favorite brand. What feelings come up when you see it?Now think of your best friend. How do they make you feel?Both make you feel something.That’s exactly what your personal brand should do too.Now, how would that same best friend describe you?That’s your personal brand. (And yep, you already have one.)But are you happy with that description? Or is it time for a rebrand?In this week’s episode of The Orange Butterfly Effect, I sit down with Matt Schiering, Marketing Maven, CMO, University Professor, Strategy Consultant, Author, and all-around creative spark, to talk about finding your personal brand, showing up authentically, and building a presence that actually feels like you.Connect with the host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Michelle Conway.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with ⁠⁠⁠Matt SchieringLearn more about ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Orange Butterfly Effect.⁠⁠⁠⁠⁠

Think of your favorite brand. What feelings come up when you see it?Now think of your best friend. How do they make you feel?Both make you feel something.That’s exactly what your personal brand should do too.Now, how would that same best friend describe you?That’s your personal brand. (And yep, you already have one.)But are you happy with that description? Or is it time for a rebrand?In this week’s episode of The Orange Butterfly Effect, I sit down with Matt Schiering, Marketing Maven, CMO, University Professor, Strategy Consultant, Author, and all-around creative spark, to talk about finding your personal brand, showing up authentically, and building a presence that actually feels like you.Connect with the host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Michelle Conway.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with ⁠⁠⁠Matt SchieringLearn more about ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Orange Butterfly Effect.⁠⁠⁠⁠⁠

NOW PLAYING

Defining Your Personal Brand with Matt Schiering

0:00 1:00:25

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Frequently Asked Questions

How long is this episode of The Orange Butterfly Effect?

This episode is 1 hour and 0 minutes long.

When was this The Orange Butterfly Effect episode published?

This episode was published on October 10, 2025.

What is this episode about?

Think of your favorite brand. What feelings come up when you see it?Now think of your best friend. How do they make you feel?Both make you feel something.That’s exactly what your personal brand should do too.Now, how would that same best friend...

Can I download this The Orange Butterfly Effect episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!