EPISODE · Jun 5, 2025 · 38 MIN
Demystifying the Business of Music (with Lionel Lodge)
from The Balancing Act with Andrew Temte, PhD, CFA · host Andrew Temte
What are the top three ways musicians can make money from their work? What is sync licensing and why does it matter to a musician's economic success? Why is understanding the business side of music as, or more, important than the intellectual property creation process? To help answer these questions, we have Lionel Lodge joining us this week on the Balancing Act Podcast. Lionel is the co-founder and CEO of SyncLodge–an award winning music IP management platform, and is on the board of The International Association for Artists & Rightsholders (IAFAR). We’re going to be talking about demystifying the business side of the music industry. Tune into episode 196 to hear Lionel's story, his career rocket-booster moment, and his thoughts on the business side of the music industry. To learn more about Lionel and SyncLodge, visit: https://synclodge.com/ To learn more about Andrew Temte, visit: https://www.andrewtemte.com
What this episode covers
What are the top three ways musicians can make money from their work? What is sync licensing and why does it matter to a musician's economic success? Why is understanding the business side of music as, or more, important than the intellectual property creation process? To help answer these questions, we have Lionel Lodge joining us this week on the Balancing Act Podcast. Lionel is the co-founder and CEO of SyncLodge–an award winning music IP management platform, and is on the board of The International Association for Artists & Rightsholders (IAFAR). We’re going to be talking about demystifying the business side of the music industry. Tune into episode 196 to hear Lionel's story, his career rocket-booster moment, and his thoughts on the business side of the music industry. To learn more about Lionel and SyncLodge, visit: https://synclodge.com/ To learn more about Andrew Temte, visit: https://www.andrewtemte.com
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Demystifying the Business of Music (with Lionel Lodge)
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