EPISODE · Jan 13, 2024 · 27 MIN
Devo Harris, CEO of Adventr, on why he signed John Legend & the future of streaming is interactive!
from Legends N Leaders · host Ben Weiss
After receiving multiple Grammy Awards and having the instinct to further John Legend's career, Devo decided to test out a new type of music video, interactive, by using annotations. It was more well received than the original, leading to further plays, so he knew he was on to something! He founded Adventr, a platform to create interactive custom videos, a step towards a thesis for streaming content to be powered by AI to understand what you like better! Adventr is a standout company in the space, won multiple awards, and is enabling brands to create their own interactive stories on the unique platform. Hope you enjoy!
What this episode covers
After receiving multiple Grammy Awards and having the instinct to further John Legend's career, Devo decided to test out a new type of music video, interactive, by using annotations. It was more well received than the original, leading to further plays, so he knew he was on to something! He founded Adventr, a platform to create interactive custom videos, a step towards a thesis for streaming content to be powered by AI to understand what you like better! Adventr is a standout company in the space, won multiple awards, and is enabling brands to create their own interactive stories on the unique platform. Hope you enjoy!
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Devo Harris, CEO of Adventr, on why he signed John Legend & the future of streaming is interactive!
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