Diageo's Canned Cocktail Bet for Growth

Diageo, the company behind Johnnie Walker and Guinness, is banking on canned cocktails to revitalize growth, as ready-to-drink options like Smirnoff Ice and Casamigos mixes gain traction, particularly in the US where straight spirits sales are stagnant. New CEO Dave Lewis sees this as a solution to their recent slowdown. However, concerns arise over thin profits on these drinks compared to premium spirits, and the potential for teen-targeted alcopop scandals. Despite challenges like Latin American stockpiles and US tariffs on scotch, Diageos fortunes may improve with fading tariffs and Lewiss proven turnaround skills, potentially leading to a resurgence for their iconic brands. Support the show:Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/372a411e3d608f64