Do you have a case of content narcissism?

In this episode, we interview Katherine LeBrun, a marketing expert with experience at Amazon, Meta, Wayfair, and high-growth startups. Katherine introduces the concept of "content narcissism" and explains how brands can shift from self-centered content to authentic, relationship-driven marketing.What you'll learn in this episode:The difference between content narcissism and authentic contentHow to create content that builds relationships, not just brand egoWhy employee-driven content often outperforms company postsHow to encourage and manage authentic content within your organizationThe challenge of tracking relationship-based content and how to measure successTune in to learn how to transform your content strategy into one that truly connects with your audience.Text us what you think about this episode!