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Does the CEO Need to Be Directly Involved in Digital Transformation? episode artwork

EPISODE · Mar 22, 2024 · 17 MIN

Does the CEO Need to Be Directly Involved in Digital Transformation?

from Master B2B Friday 15 · host Master B2B

This week, Andy & Brian talk about Honeywell's digital transformation, and whether their CEO's decision to be incredibly hands-on is what made that transformation successful.   You can read more about that story in this HBR article: https://hbr.org/2024/03/the-chair-of-honeywell-on-bringing-an-industrial-business-into-the-digital-age

What this episode covers

This week, Andy & Brian talk about Honeywell's digital transformation, and whether their CEO's decision to be incredibly hands-on is what made that transformation successful.   You can read more about that story in this HBR article:https://hbr.org/2024/03/the-chair-of-honeywell-on-bringing-an-industrial-business-into-the-digital-age

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Does the CEO Need to Be Directly Involved in Digital Transformation?

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How long is this episode of Master B2B Friday 15?

This episode is 17 minutes long.

When was this Master B2B Friday 15 episode published?

This episode was published on March 22, 2024.

What is this episode about?

This week, Andy & Brian talk about Honeywell's digital transformation, and whether their CEO's decision to be incredibly hands-on is what made that transformation successful.   You can read more about that story in this HBR...

Can I download this Master B2B Friday 15 episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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