Don’t Burn It Down: Test It the Smart Way to Shake Up Your Content | S2 Ep23

from Coffee Social | Social Media Marketing, Content Creation, & Entrepreneurship · host Jonathan Howard and Mimi Langley

Answer this week's question...Are you TEAM looking at data or TEAM ignore & create?Ever feel like you're just throwing content into the void and hoping for the best? 😅In this episode of Coffee Social, we're diving into the Instagram analytics that actually matter when you're trying to grow your business, boost engagement, and stop spinning your wheels.We’re breaking down: ✨ Impressions vs. reach (what’s the deal?) ✨ Why likes aren’t the whole story ✨ Views, link clicks, and the sneaky power of saves ✨ Engagement rate — and what’s considered good ✨ How to tell if your content is turning followers into customersIf you're a solopreneur, creative, or content creator ready to make smarter moves on Instagram (and other socials) without the overwhelm!Grab a cup and enjoy!DID YOU LOVE THIS EPISODE A LATTE? 😂Give the podcast 5 STARS & write an awesome review! It helps your hosts so much! PS: Mimi loves starsFOLLOW YOUR COFFEE SOCIAL HOSTSInstagram: @coffeesocialpodcastJonathan: @jonathanrhowardMimi: @mimilangley_WATCH THE PODCASTYouTube: @coffeesocialpodcastADDITIONAL BUSINESS RESOURCES (our sponsors for today)Signature Membership (Instagram, Storytelling, Signature Style)bit.ly/signaturememberGet SIGNATURE STYLE Tips Delivered Right to Your InboxJoin Jonathan’s VIP Status Newsletterhttps://sunny-builder-4038.kit.com/efd6f6bbe4 * Podcast Disclaimer: This podcast is for informational and entertainment purposes only and should not be considered legal advice. We are not responsible for any losses, damages, or liabilities that may arise from the use of this podcast. We may earn a commission from the links listed in this description.

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This episode is 13 minutes long.

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This episode was published on June 19, 2025.

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