Do’s and Don’ts When You Are Planning to Start Your Own Business

According to national statistics, 75% of businesses close-down with the first five years. Have you been thinking of leaving your corporate job and starting your entrepreneurial journey? Starting your own business is excellent; you get to work for yourself and decide what and how you want to grow your company. But running your own business also comes with various setbacks and mistakes which you need to overcome. In this episode, we share with you some strategies you must follow and some of the mistakes you must avoid to see success in your business. About the Guest - Mike “Batman” Cohen is the Founder of Wayne Technologies, a Contract Sourcing, and Recruitment Training Organization. His approach to contract sourcing is a revolutionary approach that provides the most sourcing data available, is based on deliverables - not time, and has access to more recruitment tooling than any organization worldwide. Social Links of Mike Cohen: Website - https://www.waynetechnologiesinc.com Facebook Profile - https://www.facebook.com/BatmanRecruiter LinkedIn Profile - https://www.linkedin.com/in/batmanrecruiter About the Host: Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs. With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business. After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.) After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success. She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden. She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine. Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker. Social Links: Website: https://anncardencoaching.com Linkedin: http://www.linkedin.com/in/business-consultant-coach Youtube: https://www.youtube.com/anncarden Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/ (0:00) Introduction and guest Mike 'Batman' Cohen (5:56) Overview of Wayne Technologies and its process (10:47) Mike's journey into recruitment and client attraction (15:23) Building a business around passion, strengths, and overcoming challenges (21:39) Role of humor in business and establishing tech partnerships (26:33) Entrepreneurial motivation and articulating unique business propositions (30:43) Transition from job to business and the impact of mindset shift (35:14) Goal setting and the role of technology in business growth (40:26) Setting income goals and the importance of reinvesting in the business (45:34) Passion, income, and creating a roadmap for business success (49:32) Closing remarks and call to action