Double Your Impact: Secrets of Employee Advocacy and Social Selling

Curious about transforming your employees into brand ambassadors and social selling superheros?In this episode of Beyond Social, hosts Vitaly Veksler and Reggie Azevedo delve into the fascinating worlds of employee advocacy and social selling. Discover the secrets to leveraging your team's social presence to amplify your brand's reach and drive sales. Learn how to seamlessly integrate advocacy and selling strategies, whether you're in real estate, automotive, insurance, or any industry where personal connections matter.Join us as we explore practical tips on setting up a successful employee advocacy program, staying compliant, and measuring earned media value against overspending on awareness marketing. Vitaly and Reggie will underscore ways to foster a culture of authentic advocacy and social selling that’s not just effective but also engaging for your employees so they feel part of the brand’s success!Small business owner or part of a big corporation? This episode is jam-packed with actionable insights to level up your marketing strategy. Tune in and unlock the hidden potential of employee advocacy and social selling for your brand! Chapters:00:00 - intro00:40 - defining employee advocacy & social selling3:30 - real estate example4:15 - viewing agents as channels6:15 - amplification vs. amplifying a message related to selling6:45 - compliance9:10 - SMM tool & advocacy11:45 - earned media value15:35 - seeing your employees as judges16:50 - empower employees21:25 - final thoughts on social selling23:23 - outroAttribution Tools:https://amplitude.com/https://plausible.io/Try Vista Social for FREE todayBook a Demo Follow us on InstagramFollow us on LinkedInFollow us on Youtube