Driving Growth and Go-To-Market Efficiency with PLG | Jesse Ervin, Nylas

from Growth Machines: Combining Product-Led Growth and Sales · host Vincent Jong

In this episode of the Growth Machines Podcast, host Vincent Jong speaks with Jesse Ervin, CRO at Nylas, about the company's journey from a sales-led approach to a hybrid product-led sales model over the past two years. Jesse introduces Nylas and describes how the migration from traditional sales to a product-led growth strategy has impacted the company's sales, customer acquisition, and internal processes. They discuss challenges faced, surprising insights, customer behavior monito...

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This episode is 22 minutes long.

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This episode was published on September 12, 2024.

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