E17: Allison Johnson - How to Be a Better Storyteller

We are relying on centuries-old energy technology to sustain our daily energy practices–but we're now reaching a point where that infrastructure is starting to fail. In this transitional time, it's more important than ever to look to companies like Enphase and Good Faith Energy to learn how to generate and distribute our own energy, and to create a clean-tech future. Allison Johnson is the Chief Marketing Officer of Enphase energy, which is a leading global supplier of microinverters and other clean tech products. Last year, they broke one billion dollars in revenue, and they employ over two thousand employees. She cares about safe, reliable, programmable, green technology, and every day she works to innovate and lead industry shifts to sustainable energy systems.  On today's episode of Thinking Green, hear Allison's life story and learn what took her from an English degree to sustainable energy. She has a lifetime of experience in transitional technology; her career started in helping companies transition during the internet resolution and has since taken her to new heights in renewable energy. Allison sees these green technologies as a way to change the narrative from "selling a product" to "telling a story," and this is how she's been so successful in her career and life. Tune in to hear Mo and Allison break down the impacts of Enphase on the industry and the average consumer,    What You'll Learn: How Allisons' interest in storytelling informs her work in the evolution of technology Why it's so important to make technology accessible to the larger public What the three "E's" of storytelling are And so much more!   Favorite Quote:  "I am drawn to green energy because I see it as a massive cultural transition, one that will leave the world a better place." Allison Johnson   How to Get Involved:  You can find Allison and connect with her on LinkedIn. If what you heard resonated with you, you can find Mohammed on LinkedIn or his website.  And don't forget to visit us on Apple Podcasts to leave a review and let us know what you thought! Your feedback keeps us going. Thanks for helping us spread the word!