E5 | S1 - Pour une trousse de contenu de vente B2B efficace!

from B2B & Go · host Simon Deschênes | Expert en Croissance des Ventes B2B

Bienvenue à tous !Le début d’une nouvelle année est souvent un bon moment pour faire un audit de notre trousse de contenu de vente. On y fait l’inventaire des documents à améliorer ou à créer.Une bonne stratégie de développement d’affaires numériques repose entre autres sur la qualité des outils utilisés dans les différentes phases de votre cycle de vente. Ces pièces de contenu accompagnent vos prospects à travers leur processus décisionnel…et on le souhaite, vers l’achat de votre solution. Dans cet épisode, on passe en revue les éléments qui composent une trousse de contenu de vente B2B efficace, pour vous aider dans le quotidien de vos actions de vente et prospection.Bonne écoute !Pour en apprendre davantage sur AUX.B2B : https://auxb2b.comMon compte LinkedIn : www.linkedin.com/in/simondeschenes

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This episode is 32 minutes long.

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This episode was published on January 12, 2022.

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