Elise Jackson @ This Is Unicorn

We often talk about niching here at The Agency Collective. A topic of great debate. Shall I or shall I not? There is a lot of data that speaks for niching, especially when you are sub £5M turnover. However, right now and depending what sector you serve - the reality is - niching might be the best idea ever or your worst nightmare. Since we’re trying to highlight as many motivational stories in this podcast, we’re going to showcase an agency today that has found incredible market fit - exactly at the right time. The agency This Is Unicorn specialises on Amazon sellers & vendors - and is run by Elise Jackson & Gianluca Trombetta. Let’s find out exactly what they do for their clients and how COVID has impacted their agency.

Episode 8 of the Agency Collective Tales podcast, hosted by this is unicorn, daniel de la cruz, the agency collective, elise jackson, DanTheAgencyMan, titled "Elise Jackson @ This Is Unicorn" was published on May 28, 2020 and runs 28 minutes.

May 28, 2020 ·28m · Agency Collective Tales

Summary

We often talk about niching here at The Agency Collective. A topic of great debate. Shall I or shall I not? There is a lot of data that speaks for niching, especially when you are sub £5M turnover. However, right now and depending what sector you serve - the reality is - niching might be the best idea ever or your worst nightmare. Since we’re trying to highlight as many motivational stories in this podcast, we’re going to showcase an agency today that has found incredible market fit - exactly at the right time. The agency This Is Unicorn specialises on Amazon sellers & vendors - and is run by Elise Jackson & Gianluca Trombetta. Let’s find out exactly what they do for their clients and how COVID has impacted their agency.

Episode Description