EP 03: Execution Beats Ideas: Leading Technology Initiatives That Actually Work

Most technology initiatives don’t fail because the technology doesn’t work. They fail because execution is underestimated.In this episode of The Additive Advantage, we sit down with Todd Gagne—former Concur executive, serial entrepreneur, and founder of Wildfire Labs—to talk about what it really takes to move strategic initiatives from idea to impact.Todd brings experience from early-stage startup failure, enterprise-scale growth, and hands-on work helping leaders turn ideas into real businesses. The conversation spans additive manufacturing, AI, leadership, and systems thinking, with one consistent theme: technology succeeds or fails based on people, alignment, and execution.Link to Show NotesThis conversation reinforces a simple truth: no matter how advanced the technology, success is determined by people, incentives, and execution. Leaders who understand this—and act on it early—build organizations that can adapt, scale, and win.If the real challenge for you is turning insight into execution—and you want to talk through what this looks like in your organization—you can find us at: https://www.b9c.com/additiveadvantageAbout the Show The Additive Advantage Podcast explores what it really takes to turn additive manufacturing into a scalable, performance-driven business capability. Hosted by Dani Mason and Shon Anderson, the show features real conversations with leaders accountable for outcomes — not hype.Follow & Subscribe Follow The Additive Advantage Podcast on Apple Podcasts and Spotify, watch full episodes on YouTube, and follow us on LinkedIn to stay up to date on new episodes and insights.Apple | Spotify | YouTube | LinkedInAbout the Hosts Hosted by Dani Mason and Shon Anderson, industry leaders with deep experience in technology and additive manufacturing.