Ep. 112: Beyond the Pitch Deck: Turning Whiteboard Ideas to Market Wins episode artwork

EPISODE · Oct 2, 2025 · 47 MIN

Ep. 112: Beyond the Pitch Deck: Turning Whiteboard Ideas to Market Wins

from #shifthappens in the Digital Workplace Podcast · host Dux Raymond Sy and Mario Carvajal

Virtual CMO for B2B Tech Companies Mark Donnigan shares his philosophy: Don’t compete – create. In this #shifthappens episode, Mark explains how it’s not the perfect plan that wins in the AI era but the team that can move fast and keep improving. He reveals how to reshape marketing teams into nimble “marketing pods,” hand repetitive work to AI, and give people more time for the creative, strategic work that actually gets buyers to say “yes.”

Virtual CMO for B2B Tech Companies Mark Donnigan shares his philosophy: Don’t compete – create. In this #shifthappens episode, Mark explains how it’s not the perfect plan that wins in the AI era but the team that can move fast and keep improving. He reveals how to reshape marketing teams into nimble “marketing pods,” hand repetitive work to AI, and give people more time for the creative, strategic work that actually gets buyers to say “yes.”

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Ep. 112: Beyond the Pitch Deck: Turning Whiteboard Ideas to Market Wins

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This episode is 47 minutes long.

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This episode was published on October 2, 2025.

What is this episode about?

Virtual CMO for B2B Tech Companies Mark Donnigan shares his philosophy: Don’t compete – create. In this #shifthappens episode, Mark explains how it’s not the perfect plan that wins in the AI era but the team that can move fast and keep improving. He...

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