EP 13 : The game of Chanel and Pokémon episode artwork

EPISODE · Feb 2, 2026 · 1H 9M

EP 13 : The game of Chanel and Pokémon

from Love and Hustle · host Brittany and Zach

🎙️ Episode 13 is LIVE — Pokémon, Chanel, and the Psychology of ScarcityThis episode was highly requested after recent conversations on our socials — and we’re finally diving in.Pokémon 🤝 Chanel.Two wildly different brands… driven by the same buyer psychology.We’re unpacking scarcity, desirability, perceived vs. actual rarity, and how money, emotion, and identity collide in the marketplace — whether you’re buying a trading card, a handbag, or positioning your own business.This conversation applies whether you’re:• A business owner• A creative or service provider• A collector or investor• Or a parent trying to teach your kids real-world money skillsIn this episode, we talk about:✨ Perceived scarcity vs. actual scarcity (and why both work)✨ Pokémon investing: sealed product, grading, condition, and restraint✨ Chanel investing: classics vs. “it bags” and what actually holds value✨ Why demand often matters more than rarity✨ How inflation + pricing impact business owners right now✨ The danger of the middle market and why positioning matters✨ Teaching kids negotiation, delayed gratification, and value in real life✨ What strong brands understand about human behavior (and use well)⚠️ This episode is based on our experience and perspective — not financial advice.To make sure you never miss an episode:❤️ Like the episode⭐ Subscribe so you never miss a drop🔔 Turn on post notifications📲 Follow us on Instagram:@brittanyeliseofficial@brittanyelisephotography@thephotographersframerLooking for a coach?https://brittanyelise.myflodesk.com/zjhog03rixMastermind Links:Ready to cut the BS education and lean into a proven blueprint that’s scaled 150+ service-hearted photographers to multi–six figures with products — not their time?Brittany’s 10-week group coaching mastermind offers high-touch, live coaching with a structured curriculum — plus the exact tools and strategies she still uses in her own business today.Join the waitlist:https://leveragingtoluxury.brittanyelise.comStruggling to understand why the market feels so challenging right now?This workshop, recorded by Brittany and Zach in 2022, breaks down exactly what happened post-COVID — and what you can do next.Money Movement Workshop:Part 1:https://vimeo.com/781168379/41e22ccd1cPart 2:https://vimeo.com/781568441/9d40d03d2f

🎙️ Episode 13 is LIVE — Pokémon, Chanel, and the Psychology of ScarcityThis episode was highly requested after recent conversations on our socials — and we’re finally diving in.Pokémon 🤝 Chanel.Two wildly different brands… driven by the same buyer psychology.We’re unpacking scarcity, desirability, perceived vs. actual rarity, and how money, emotion, and identity collide in the marketplace — whether you’re buying a trading card, a handbag, or positioning your own business.This conversation applies whether you’re:• A business owner• A creative or service provider• A collector or investor• Or a parent trying to teach your kids real-world money skillsIn this episode, we talk about:✨ Perceived scarcity vs. actual scarcity (and why both work)✨ Pokémon investing: sealed product, grading, condition, and restraint✨ Chanel investing: classics vs. “it bags” and what actually holds value✨ Why demand often matters more than rarity✨ How inflation + pricing impact business owners right now✨ The danger of the middle market and why positioning matters✨ Teaching kids negotiation, delayed gratification, and value in real life✨ What strong brands understand about human behavior (and use well)⚠️ This episode is based on our experience and perspective — not financial advice.To make sure you never miss an episode:❤️ Like the episode⭐ Subscribe so you never miss a drop🔔 Turn on post notifications📲 Follow us on Instagram:@brittanyeliseofficial@brittanyelisephotography@thephotographersframerLooking for a coach?https://brittanyelise.myflodesk.com/zjhog03rixMastermind Links:Ready to cut the BS education and lean into a proven blueprint that’s scaled 150+ service-hearted photographers to multi–six figures with products — not their time?Brittany’s 10-week group coaching mastermind offers high-touch, live coaching with a structured curriculum — plus the exact tools and strategies she still uses in her own business today.Join the waitlist:https://leveragingtoluxury.brittanyelise.comStruggling to understand why the market feels so challenging right now?This workshop, recorded by Brittany and Zach in 2022, breaks down exactly what happened post-COVID — and what you can do next.Money Movement Workshop:Part 1:https://vimeo.com/781168379/41e22ccd1cPart 2:https://vimeo.com/781568441/9d40d03d2f

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EP 13 : The game of Chanel and Pokémon

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This episode was published on February 2, 2026.

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🎙️ Episode 13 is LIVE — Pokémon, Chanel, and the Psychology of ScarcityThis episode was highly requested after recent conversations on our socials — and we’re finally diving in.Pokémon 🤝 Chanel.Two wildly different brands… driven by the same buyer...

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