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Ep 14: Justin Rosenstein built Facebook’s Like button to let friends share quick appreciation — and it became the global yardstick for personal worth.

EPISODE · May 21, 2026 · 5 MIN

Ep 14: Justin Rosenstein built Facebook’s Like button to let friends share quick appreciation — and it became the global yardstick for personal worth.

Justin Rosenstein built Facebook’s Like button to let friends share quick appreciation — and it became the global yardstick for personal worth. Segment 1 — The Cold Open In the spring of 2007, Justin Rosenstein sat at his desk inside Facebook’s Palo Alto offices and sketched a small thumbs-up icon meant to replace the longer process of typing “That’s great!” under a friend’s post. The goal was simple: remove friction so that positive signals could travel faster across the network. ... AI Disclosure: This podcast is curated by Patrick but uses AI-generated voice synthesis for audio production.

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