EP 18 Holly McCann: Growing Local; Blue Ridge Blueprint for a Local Food Economy episode artwork

EPISODE · Jun 15, 2026 · 1H 11M

EP 18 Holly McCann: Growing Local; Blue Ridge Blueprint for a Local Food Economy

from Design Economics Podcast with Vinny Tafuro · host Institute for Economic Evolution, Inc.

Join host Vinny Tafuro for a conversation with Holly McCann, co-founder and Core Steward of Blue Ridge Foodshed Commons, a public benefit company catalyzing a self-sustaining local food economy in Western North Carolina. Holly traces her path from Silicon Valley corporate attorney to regenerative systems designer, and explains why food is where you have to start when rebuilding an economy rooted in life rather than extraction. From the paradox of a region with 5,000 family farms that sources only 4% of its food locally, to a Perpetual Purpose Trust in development to protect the mission for generations, this episode explores what it looks like to design a regional food economy from the ground up.Guest LinksBlue Ridge Foodshed CommonsHolly McCann on LinkedInRelated DEP EpisodeEP 12 John Feldman: Documenting Revolution, Scientific Paradigm ShiftsBooks MentionedRegenerative Economics: Revolutionary Thinking for a World in Crisis — John Fullerton (2025)Bioregional Financing Facilities: Reimagining Finance to Regenerate Our Planet — Samantha Power & Leon Seefeld, The BioFi Project (2024) — also available free at biofi.earthThe Local Food Revolution: How Humanity Will Feed Itself in Uncertain Times — Michael Brownlee (2016)Organizations & Resources MentionedThe BioFi ProjectCapital Institute (John Fullerton)Foodshed Cultivator venture studio — launching June 17, 2026 ★ Support this podcast ★

Join host Vinny Tafuro for a conversation with Holly McCann, co-founder and Core Steward of Blue Ridge Foodshed Commons, a public benefit company catalyzing a self-sustaining local food economy in Western North Carolina. Holly traces her path from Silicon Valley corporate attorney to regenerative systems designer, and explains why food is where you have to start when rebuilding an economy rooted in life rather than extraction. From the paradox of a region with 5,000 family farms that sources only 4% of its food locally, to a Perpetual Purpose Trust in development to protect the mission for generations, this episode explores what it looks like to design a regional food economy from the ground up.Guest LinksBlue Ridge Foodshed CommonsHolly McCann on LinkedInRelated DEP EpisodeEP 12 John Feldman: Documenting Revolution, Scientific Paradigm ShiftsBooks MentionedRegenerative Economics: Revolutionary Thinking for a World in Crisis — John Fullerton (2025)Bioregional Financing Facilities: Reimagining Finance to Regenerate Our Planet — Samantha Power & Leon Seefeld, The BioFi Project (2024) — also available free at biofi.earthThe Local Food Revolution: How Humanity Will Feed Itself in Uncertain Times — Michael Brownlee (2016)Organizations & Resources MentionedThe BioFi ProjectCapital Institute (John Fullerton)Foodshed Cultivator venture studio — launching June 17, 2026 ★ Support this podcast ★

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EP 18 Holly McCann: Growing Local; Blue Ridge Blueprint for a Local Food Economy

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This episode is 1 hour and 11 minutes long.

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This episode was published on June 15, 2026.

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Join host Vinny Tafuro for a conversation with Holly McCann, co-founder and Core Steward of Blue Ridge Foodshed Commons, a public benefit company catalyzing a self-sustaining local food economy in Western North Carolina. Holly traces her path from...

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