Ep 21: Your CRO won't work until you optimize everywhere

CRO has (definitely) changed. I’ve been working in optimization for well over a decade, and this is the biggest shift I’ve seen. CRO used to be about optimizing what you owned and what you controlled – from your landing pages to your emails. But now, people are making a decision about you without ever visiting your website, receiving one of your emails, or going through your ad funnel…(They’ll likely still check out your website at some point but now it’s through a different lens)… and that changes EVERYTHING about what conversion optimization looks like, where it happens and how you need to think about it.Subscribe for more episodes on conversion optimization, emotional targeting and how to optimize everywhere because (let’s face it) things have changed.RESOURCES→ Check out my FREE workshop: https://taliawolf.com/workshop→ Get my NEW book (Emotional Targeting): https://taliawolf.com/bookCONNECT WITH MELinkedIn: https://www.linkedin.com/in/taliagw/Twitter: https://twitter.com/TaliaGwWebsite: https://getuplift.co/