Ep. 23 Managing Your Personal Brand (Part 2 of 3)

This is the part two of a three-part on managing your personal brand. If you missed the first part, don't sweat it, but definitely catch up because I talked about why actively managing your brand is a game changer for your career. Buckle up for part two, where I break down the two components of what a personal brand is, making it clear that your brand is both an articulation of your skills and a reflection of how you show up in the world. Your brand is not just what you do, it's who you've become along the way and it's time to CLAIM IT. Key topics include: The two components of your personal brand Why brands are not something to 'set and forget' Looking beyond your job to identify your superpowers Quotables: (02:10)“Your personal brand isn't something that operates in a vacuum, it exists within the world, its contexts, structures, and systems. This means it's in a constant state of evolution, shifting and adjusting based on your circumstances, desires, and the direction you're headed.”  (05:48)“You have to ask yourself, who am I being when I show up into these rooms and spaces? Am I showing up with openness and curiosity? Am I fully present in the moment, or am I multitasking on my computer while engaging in conversation?” (12:15)“I want you to take a step back and think what do I help with and where do I serve outside of my job. What superpowers do I use? You may then realize there’s actually a great skill set that you have that you are not using.” Tosca’s Links and Resources: Tosca’s Website Get in Touch with Tosca Submit your question for Tosca to answer on her ALL ACCESS episode Giving Flowers To: Theme music by: Adrian DiMatteo Podcast audio edited by: Landis Podcast Editing