Ep 27: Your Customer Onboarding is Killing Your Revenue Growth

from Revenue Rewired · host Jay Feitlinger & Sarah Shepard | B2B Growth Experts

You spent months closing the deal, then handed them off to "onboarding" and wondered why they churned at renewal.Most companies think onboarding is about teaching people how to use their product. Wrong. Onboarding is about delivering the value you promised during the sales process - and most companies fail catastrophically.Sarah Shepard (COO) and Jay Feitlinger (CEO) from StringCan Interactive break down why your onboarding process is secretly destroying your revenue, even with happy customers who seem "successfully onboarded."In this episode, Sarah and Jay reveal:The onboarding metric that predicts lifetime value better than NPSHow to transform onboarding from a cost center into your biggest revenue multiplierThe one question that instantly identifies if your customers will renew or churnIf you're measuring onboarding success by product adoption instead of revenue outcomes, you're optimizing for the wrong thing.Contact Us:Email: [email protected]: www.stringcaninteractive.comReach out to the hosts on LinkedIn:Jay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/

Episode metadata supplied by the publisher feed · Published Sep 4, 2025

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Ep 27: Your Customer Onboarding is Killing Your Revenue Growth

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This episode is 32 minutes long.

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This episode was published on September 4, 2025.

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