Ep. 28 - The Feuding Cobblers, The Dassler Brothers

from Dead Air Time · host Dead Air Time Podcast

What do you get when you add a growing family shoe business, a difference of opinions, and a war together? Well you’d get the Dassler brothers, of course! Join us today as we discuss the development of the sneaker and the story of two men who made the shoe market so competitive. Listen in as we take a breath of dead air with Rudolf and Adolf Dassler.SourcesShaw, Noah. Adidas vs Puma: Brothers at War in the Sneaker Game. ADMIT HUB REF SERVICE PR, 2025. Smit, Barbara. Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and the Family Feud That Forever Changed the Business of Sports. Harper Perennial, 2009. Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/avbe/cut-the-wireLicense code: THUPZ8HA6Y1YIJNU

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This episode is 1 hour and 10 minutes long.

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This episode was published on September 5, 2025.

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