Ep. 3 | The ITC: The Most Important Hire In Implant Dentistry | Case Closed: From Consult to Crown

In Episode 3 of Case Closed: From Consult to Crown, Ryan Pritchard and AJ Davino break down one of the most overlooked roles in implant dentistry: the Implant Treatment Coordinator.From case acceptance and patient communication to financing, expectations, and follow-up, the ITC often becomes the difference between an implant office that stays stagnant and one that truly scales.Ryan and AJ discuss why most offices either misunderstand the role entirely or fail to dedicate the right person to it. They also explain why the best ITCs are not “salespeople,” but patient advocates who help people move forward with life-changing treatment.Topics discussed: • What an Implant Treatment Coordinator actually does • Why most implant offices never scale without one • The personality traits that make a great ITC • Why patient trust matters more than “selling” • Financing conversations and case acceptance • The difference between average and elite coordinators • Why some practices stay stuck despite strong marketing • Real examples of growth after implementing the role • Hiring for personality vs. dental experience • How expectations shape the patient experienceIf you’re a dentist placing implants, building an implant-driven practice, or trying to improve case acceptance, this episode explains why the right coordinator may be the most important hire you ever make.