Ep. #40: Solo - Uber Freight announces Broker Access - My Perspective

Uber Freight announced it's newest capacity-as-a-service offering, Broker Access. The tool is designed to provide capacity for other brokers through the Uber platform. Uber has tens of thousands of carriers within it's network through the development of it's own brokerage and the acquisition of Transplace. My concern with this program is, in my opinion, this is a case of double or co-brokering. Whichever terminology you choose to use, it represents a problem as most shippers would be very opposed to any type of arrangement where one broker is procuring capacity from another broker. During the episode, I break down why I believe what I do about this program, and what I think Uber should focus on moving forward to eventually reach sustainable profitability.