Ep 50 — Growing your business with a sonic identity

from 5 Minute Business Friends · host Martin Whiskin and Joe Gallant

It's our 50th episode! Can you believe it?? So we're here with a special BONUS episode where we explore if we can make business friends with our existing friend Michael Coltham. In just 5 minutes, of course.Enjoy!About Michael: Michael Coltham is the founder of Black Lab Music.Black Lab Music helps visionary businesses strengthen brand perception and build lasting trust through strategic audio identities and sonic branding that deliver measurable results. Crafted to reflect your brand identity and free from the licensing headaches of generic stock tracks, the result is a unique soundtrack that not only supports your story but elevates it.Because without the music, Jaws was just a hungry fish.Find out more at:https://www.blacklabmusic.co.uk/ What do you think? Did we make a new business friend? We'll let you be the judge.Do you want to be our business friend? Get in touch at ⁠[email protected]

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This episode is 7 minutes long.

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This episode was published on October 16, 2025.

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