EP19 Bob Cooney's Virtual Reality Deep Dive - Hologate with Leif Arne Petersen (Part 1)

What it takes to create a successful VR business? Hologate is one of the leading VR companies with an award-winning virtual reality technology. They create immersive multi-user platforms for location based entertainment that can be easily integrated in public venues. Their journey had ups and downs until they created a successful VR business they are very proud of. In this episode, Bob will be talking with the founder of Hologate, Leif Arne Petersen, about his humble beginnings, the keys to success, and their content strategy. They will also discuss new games coming in the form of a true multiplayer Angry Birds, a new escape room game from the Netflix reboot of Das Boot, and more. Let’s dive in! WHAT YOU’LL LEARN FROM THIS EPISODE: The beginning of Hologate Struggles Leif had when creating Hologate What kind of investment was made in Hologate product development and staff Why is it hard to market VR as an anchor attraction Hologate at Two Bit Circus and how does Leif view their model Mentoring Group: https://www.facebook.com/groups/BCVRMG/ Listen to PART 2 and 3 here: https://anchor.fm/bobcooney-vrdeepdive/episodes/EP20-Bob-Cooneys-Virtual-Reality-Deep-Dive---Hologate-with-Leif-Arne-Petersen-Part-2-eabged https://anchor.fm/bobcooney-vrdeepdive/episodes/EP21-Bob-Cooneys-Virtual-Reality-Deep-Dive---Hologate-with-Leif-Arne-Petersen-Part-3-eabgf4