EP323 Digital Advertising and Marketing Analytics for Your Vacation Rentals and Co-Housing Real Estate with Michael Tich

If you want to learn more about how best to digitally market your vacation rental or co-housing property, you're going to love today's conversation with Michael Tich. Mike used to work for Airbnb where he led their marketing and data science teams with a budget of $50 to $100 million in annual digital marketing expenses.  Mike is the co-founder of LiveHomeRoom.com and helps people remotely invest in real estate. Mike is going to share best practices for driving traffic to your rentals, including professional photos, stellar reviews, and location metrics. Mike will also share some of his inside knowledge from working at Airbnb, as well as his use of Facebook to market his co-housing properties. You'll learn how LiveHomeRoom.com is using data and digital marketing to attract new investors and scale their co-housing model into new markets. You can contact Mike through LinkedIn or https://livehomeroom.com/invest. Today's episode is brought to you by Green Property Management, now offering a $250 per unit project allowance to new clients in West Michigan. Text "Green250" to 21000, or visit them at https://www.livegreenlocal.com/. And RCB & Associates, helping Michigan-based real estate investors and small business owners navigate the complex world of health insurance and Medicare benefits. Visit https://www.rcbassociatesllc.com/ to learn more.