EP49 Bob Cooney's Virtual Reality Deep Dive - Tommy Goodkin of VR World NYC (Part 1)

Tommy Goodkin is a Head of Content & Creative Strategy at VR World. He is in charge of licensing and programming content for one of the most successful VR Arcades in the US. Located in midtown Manhattan, a block from the Empire State Building, VR World NYC appeals to not only a broad array of tourists, but a large swath of the local population. They use a gated admission strategy which works for their arcade. In this episode, Bob will be talking with Tommy about how to pick the best content for your audience, how to price your offering in ways that don’t undermine your value and more. Let’s dive in! WHAT YOU’LL LEARN FROM THIS EPISODE: Who is Tommy Goodkin and what is his role at VR World Tommy’s background and how he landed at VR World About VR World What experience is VR World creating for consumers What kind of people VR World attracts Having a bar as part of an experience How VR World programs for groups Why VR World chooses Oculus vs HTC What percentage of VR World business is group business How they build a corporate business Size of the VR World sales team Taking VR World events on the road Tommy’s LinkedIn: https://www.linkedin.com/in/tommy-goodkin-28245a79 VR World website: https://vrworldnyc.com/ Listen to PART 2 and 3 here: https://anchor.fm/bobcooney-vrdeepdive/episodes/EP50-Bob-Cooneys-Virtual-Reality-Deep-Dive---Tommy-Goodkin-of-VR-World-NYC-Part-2-eakui4 https://anchor.fm/bobcooney-vrdeepdive/episodes/EP51-Bob-Cooneys-Virtual-Reality-Deep-Dive---Tommy-Goodkin-of-VR-World-NYC-Part-3-eakujb