EP74 Bob Cooney's Virtual Reality Deep Dive - Alex Moretti of Fallen Planet Studios (Part 2)

Fallen Planet is one of the pioneers of the current wave of location-based VR studios. Formed in 2013, Fallen Planet was one of the world’s first game development studios to focus solely on VR and their hit game, ‘Affected: The Manor’ is a staple of VR arcades around the world. Fallen Planet has now published versions of Affected for every VR platform on the market. In this episode, Bob will be talking with Alex Moretti who is a co-founder of Fallen Planet Studios. Together they will discuss Alex’s vision for location-based VR content, how he views the hardware landscape, and much more. Let’s dive in! WHAT YOU’LL LEARN FROM THIS EPISODE: Their approach to licensing arcades Why having fewer choices of games in your VR arcade is more profitable Onboarding VR experience Why you need to consider location for your VR experience Why people don’t want to try VR in public places How Fallen Planet Studios is using arcade owners for marketing Changes to their business after introducing new marketing strategies Fallen Planet Studios website: https://www.fallenplanetstudios.com/ Alex’s LinkedIn: www.linkedin.com/in/alex-moretti-0a490517a Bob’s blog: https://www.bobcooney.com/blog/ Listen to PART 1 here: https://anchor.fm/bobcooney-vrdeepdive/episodes/EP73-Bob-Cooneys-Virtual-Reality-Deep-Dive---Alex-Moretti-of-Fallen-Planet-Studios-Part-1-edsk40