EPISODE · Aug 7, 2023 · 10 MIN
Episode 03: BATNA
from Always With, Never Against: A Podcast of Negotiation · host John Cicala, Ph.D.
This episode introduces listeners to the concept of BATNA, or Best Alternative to a Negotiated Agreement, which should be the first thing developed by anyone involved in a negotiation.
What this episode covers
This episode introduces listeners to the concept of BATNA, or Best Alternative to a Negotiated Agreement, which should be the first thing developed by anyone involved in a negotiation.
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Episode 03: BATNA
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