Episode 06 : Let's demystify Personal Branding

This week's questions comes from Lloyd, he asks “What’s a personal brand, does it mean one has to be an influencer?”. A question I’ve been wanting to answer for a long time. What is personal brand and why it is over rated, Personal brand is nothing but how people pursue you or how you want people to pursue you and your offering. In other words, a personal brand is  a point of view about yourself, you want the world to see. Infact when you build a personal brand you are perceived as an expert or a pro at a certain combination of skills and experience. One of the best examples of personal brands I could point out is Gary Vaynerchuk. The hustle guy, who speaks about entrepreneurship out loud I hope you find these tips useful and you put them to use. Share this podcast with your friends who are looking towards building a personal brand. This is your host Ashley Dsouza, thanks for tuning in this week's episode, if you liked it, share it on your social media and help this podcast grow. If you have any questions you want me to answer in a podcast shoot me an email on [email protected] and follow me on instagram. I'll see you in the next one.