EPISODE · Jul 3, 2025 · 37 MIN
Episode 1: Building Your AG Brand (featuring Jera Vehige)
from 4-H Fields of Knowledge Podcast · host University of Missouri - Extension
In this first episode of Fields of Knowledge, hosts Kyle Wake and Linda Clinton sit down with marketing expert Jera Vehige to explore what it really takes to build an authentic and effective agricultural brand. From career tips in ag marketing to mastering social media and promoting your projects at county fairs, Jera shares practical advice and real-world experiences to help young people and ag professionals stand out and tell their story with confidence. Whether you're raising show heifers, managing a farm page, or just starting to shape your personal ag brand, this episode will equip you with the tools to build your brand the right way.
What this episode covers
In this first episode of Fields of Knowledge, hosts Kyle Wake and Linda Clinton sit down with marketing expert Jera Vehige to explore what it really takes to build an authentic and effective agricultural brand. From career tips in ag marketing to mastering social media and promoting your projects at county fairs, Jera shares practical advice and real-world experiences to help young people and ag professionals stand out and tell their story with confidence. Whether you're raising show heifers, managing a farm page, or just starting to shape your personal ag brand, this episode will equip you with the tools to build your brand the right way.
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Episode 1: Building Your AG Brand (featuring Jera Vehige)
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