Episode #10: Paul Swartz, Hoosier Shooting Academy

Step into another enlightening episode of Behind the Brand as hosts Adam Hayes and Bob Paden sit down with Paul Schwartz, founder of Hoosier Shooting Academy. In this candid conversation, Paul takes us on a journey from his roots as a high school coach and PE teacher to his evolution into a passionate entrepreneur and CEO. For nearly two decades, Paul has dedicated himself to the art and science of basketball development, drawing from experiences working with NBA all-stars, college athletes, and young players alike. Paul shares the story behind Hoosier Shooting Academy—a unique training facility built from eight years of meticulous planning, global travel, and lessons learned on and off the court. Discover how Paul's vision blends high-level player development with cutting-edge technology, such as the Peloton-inspired Doctor Dish rebounding machines that provide real-time feedback to players. Through humor and heartfelt moments, Paul opens up about the challenges of transitioning from coach to business owner, revealing the "cost of education" and the resilience required to survive and thrive in the competitive sports industry. Listeners will be inspired by Paul's intentional approach to carving out a niche in youth sports, his commitment to giving young athletes access to elite training, and the innovative spirit that drives Hoosier Shooting Academy. Whether you're a basketball enthusiast, aspiring entrepreneur, or simply love stories of perseverance and passion, this episode delivers insights, laughs, and actionable takeaways you won't want to miss.