EPISODE · Aug 14, 2019 · 55 MIN
Episode 11 - Facebook & Google Ads changes, and getting the most out of Google My Business
from Digital Deep Dive - The Digital Marketing Podcast · host Luke Chapman
In this episode we cover Facebook removing unused targeting parameters, the updated Google Images UI, and the latest changes to relevant terms across phrase & broad match modifier keywords. We also take a deep dive into Google My Business, sharing everything you need to know about optimising your branded listing. Relevant links from this episode: Facebook is removing outdated targeting parameters Google to natively index podcast shows in SERP Google images new side panel UI Google updates relevant terms for phrase and broad match modifier keywords Google rolls out gallery ads beta
What this episode covers
In this episode we cover Facebook removing unused targeting parameters, the updated Google Images UI, and the latest changes to relevant terms across phrase & broad match modifier keywords. We also take a deep dive into Google My Business, sharing everything you need to know about optimising your branded listing. Relevant links from this episode: Facebook is removing outdated targeting parameters Google to natively index podcast shows in SERP Google images new side panel UI Google updates relevant terms for phrase and broad match modifier keywords Google rolls out gallery ads beta
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Episode 11 - Facebook & Google Ads changes, and getting the most out of Google My Business
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