Episode 127 - The Risk in Upleveling

You wanted a full roster. Now you have it. So why does it feel like you're stuck?A full roster doesn't mean you've made it. It means the rules just changed. And if you don't know what's coming, you'll hit a wall you never saw coming.In this episode, I walk through the 4 risks every coach faces when they start to up-level.What you'll learn:Why scaling means shifting your identity from coach to CEO and why that's so hard to acceptHow expenses multiply non-linearly as you grow (and why fearing that will cost you more than the expense itself)The "it's my baby" trap that keeps you doing $10 tasks instead of the work that actually grows your businessWhy having everything in your brain is a liability and what to do about itYour homework: Pick one task you've been holding onto that someone else could do. Write it down. That's your first SOP. Start there.The Dream to 7 waitlist is open. We're launching in July for coaches who are already over six figures and ready to scale their impact. Join the waitlist here: https://coachmichellelake.lpages.co/dt7/If you enjoy the podcast, a star rating or written review means the world. Thanks for listening!Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!Website | Follow Michelle on IG